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Events

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Open Lesson on “Products, Services and Brands: Creating Value for Consumers”

On October 8, 2026, an open lesson titled “Products, Services and Brands: Creating Value for Consumers” was held at the Faculty of Economics and Management as part of the Marketing course.

The open lesson was conducted by Gulmira Mombekova, PhD, Associate Professor. The lesson focused on creating consumer value through products and services, developing brands, and identifying consumer needs.

Students reinforced their theoretical knowledge through practical activities and shared their views on the topic. The open lesson contributed to the development of their professional knowledge and analytical skills in marketing.