Events

A seminar entitled “The Brand Cities of Andalusia” was organized by the Faculty of Economics and Management.

The seminar explored the tourist appeal and distinctive identities of cities in the Andalusia region, as well as the ways in which they have achieved international recognition. Participants gained valuable insights into developing city brands and effectively integrating tourism with cultural heritage.

The seminar was delivered by Associate Professor Dr. İbrahim Atilla Karataş, a faculty member at the Faculty of Economics and Administrative Sciences of Muş Alparslan University.

The event provided students with an opportunity to broaden their knowledge of tourism, marketing, and city branding.